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The short answer
Sameh Akl is a fitness coach and nutrition specialist from Alexandria with a mature business serving several audiences and offers. He needed to separate those offers without fragmenting the brand. Vibe Tech built an Arabic and English platform with distinct paths for coaching, results, tools, the blog, the app, the book and the business track.
- Platforms
- Web · iOS · Android
- Languages
- Arabic · English
- Status
- Live now
A broad expert platform connecting coaching, transformation proof, application use, publishing, books, and business education.
- Product Strategy
- UX/UI
- Website
- Mobile App
- Content Architecture
The problem we were solving.
Putting every offer in one hierarchy would overwhelm visitors and hide the right next step. The audiences differ: coaching clients, readers and fitness professionals.
- Built for
- Consumers, readers, coaching clients, and fitness professionals.
- Goal
- Turn a wide body of expertise into clear product lines and discoverable customer journeys.
How we approached it.
Created a separate journey per audience: coaching, results, app, content, publishing and professional education.
Turned expertise into clear products: packages, a book, tools and a business track.
Made the free tools and the blog entry points from search.
Shipped the site in two languages with hreflang links between versions.
Inside the product.
- Pages for about, results, pricing, tools, blog, app, book, business, FAQ and contact
- A package system (Gold and Elite) priced in EGP and USD
- Free tools: calorie calculator, body-fat calculator and meal planner
- A blog for nutrition and fitness articles
- A page for the nutrition book
- An app showcase: workout tracking, nutrition plans, performance analysis and exercise videos
What sets it apart
- Multi-audience architecture
- Expertise converted into products
- Deep editorial footprint
Stack and platforms
- Responsive web
- Content platform and blog
- Interactive calculators
- Arabic and English with hreflang
- Mobile app on UM Platform
What you can verify yourself.
- Live at samehakl.com in Arabic and English.
- The Sameh Akl app is on Google Play, and the site also links an App Store listing.
- Seven clear paths for different audiences under one brand.
We only list what is public and checkable. Performance numbers appear once the client approves them.
real screens
Taped to the wall.
Real captures from the live product. Tap any screen to look closer.
7 screens on file · swipe
Questions about this project.
What did Vibe Tech build for Sameh Akl?
Vibe Tech built an Arabic and English platform for Sameh Akl with coaching, packages, results, free tools, a blog, a nutrition book page and a business track, connected to a mobile app.
Which technologies were used?
A responsive website with a content platform, blog, interactive calculators and Arabic and English versions; the app is built on UM Platform.
Is the site live?
Yes, at samehakl.com, and the app is available on Google Play.
How does the platform serve different audiences?
Each audience has its own path: coaching clients go to packages and results, readers to the blog and book, and fitness professionals to the business track.
Next project
NutriAI
nutrition platform for gyms and their members · Gym partnerships & nutrition technology
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