The fitness app market is crowded. Over 70,000 fitness apps exist. Yet most fail within the first year. After building platforms like UM Fitness, Auto Fit, and multiple coach websites, here's what we've learned.
What Users Actually Want
1. Personalization That Works Generic workout plans don't cut it anymore. Users expect: - Plans that adapt to their progress - Consideration of equipment availability - Adjustment for injuries and limitations - Dietary preferences integration
2. AI Coaching (Done Right) AI coaching isn't about replacing human trainers. It's about: - Real-time form feedback - Automatic plan adjustments - 24/7 availability for questions - Progress predictions
3. Community Features Fitness is social. Successful apps include: - Challenges and competitions - Progress sharing - Trainer-client communication - Group workouts
4. Seamless Payments For coach platforms, payment friction kills conversions: - Multiple payment methods - Subscription management - Easy refunds - Regional payment support
Our Fitness Portfolio
UM Fitness: Full platform with iOS app on App Store. Coaches manage clients, create plans, track progress.
Auto Fit: AI-powered platform with holographic training demos and smart equipment integration.
Fakher Badr, Abdullah Farag, Omar Fouad, MA Fitness: Personal brand websites that convert visitors to clients.
Tech Stack for Fitness Apps
- •Backend: Node.js with real-time capabilities
- •Database: PostgreSQL for structured data
- •Video: HLS streaming for workout videos
- •AI: TensorFlow for pose estimation
Key Metrics to Track
- Daily Active Users (DAU)
- Workout completion rate
- Subscription retention
- Coach-client engagement
- Feature adoption